Sustainable Luxury, Entrepreneurship, and Innovation

Muthu, Subramanian Senthilkannan, Gardetti, Miguel Angel

This book highlights different roles in entrepreneurship and innovation, based on the act of setting up a new venture in the area of sustainable luxury and fashion, which also involves cognitive and motivational characteristics. It also discusses the fact that many sustainability-promoting innovations require substantial technological advances.

EAN

9789811067150

Publisher

Springer Verlag, Singapore

Published

21 December 2017

Pages

207