From Lascaux to Brooklyn
Rand, Paul
Illustrating his ideas with examples of his own graphic designs, as well as an eclectic collection of works, Rand discusses such topics as: the relation between art and business; the presentation of design ideas and sketches to prospective clients; the debate over typographic style; and the aesthetics of combinatorial geometry as applied to the grid. His book should be appropriate for anyone interested in the practice or theory of graphic design.
Collectability score
Paul Rand's seminal treatise brilliantly bridges prehistoric cave art and modern graphic design through masterfully articulated visual philosophy.
- EAN
- 9780300066760
- Publisher
- Yale University Press
- Published
- 21 February 1996
- Pages
- 200
Available copies
-
Very good
£30.99