Direct Mail Copy That Sells!

Lewis, Herschell Gordon

Collectability score

Penned by splatter-film pioneer Herschell Gordon Lewis, this copywriting manual offers a fascinating look into the mind of the 'Godfather of Gore' turned marketing guru.

EAN

9780132147682

Publisher

Prentice Hall

Published

1 January 1984

Pages

258

Available copies

• Very good
  £19.99